Since the amount of data has grown massively in last few years, the task of obtaining relevant information has become a challenge. Recommendation engines are one solution to such problem, where they aim to deliver accurate and relevant pieces of information to the users.
Recommendation engines are widely observed today, for example – youtube’s video suggestions lists, amazon’s recommended products and facebook’s friends and ads suggestions.
There are generally two types of recommendation engines – Collaborative Filtering Based and Content Based. Sometimes the hybrid models are also used.
Read Complete Blog on Analytics India Magzine Here